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Showing posts from 2011

Social Media Marketing Of The Future

Marketing Land mentioned about the future of Social Media Marketing in their column. It says...      There may be no area in interactive marketing that's moving as quickly as Social Media Marketing . Facebook seems to launch new functionality and interfaces every couple of weeks, and niche social networks like Pinterest seemingly spring to prominence ...         Read full story here

Understanding of the Multibillion Dollar Value of Social Media

US Highland, Inc. Demonstrates Understanding of the Multibillion Dollar Value of Social Media by Retaining a Top Rated Marketing/Management Firm to Expand Brand Awareness US Highland (UHLN) www.ushighland.com announced today they are adding social media marketing to its brand awareness campaigns. Previously, the company has used direct sponsorship of events such as the UFC to generate ... The story is here>>  mail at chandrasekar1@thandora.com

Social gets all the action

The Anna Hazare movement fuelled by Facebook and Twitter, and Kolaveri di on YouTube are proof of how India's young are increasingly living on the Internet, especially on social media . Year 2011 was when marketers got to know the might of the medium in ... Read the story here

TheraBiogen Social Media Campaign

TheraBiogen is launching its social media campaign by utilizing mobile location based marketing , inclusive of Facebook, Foursquare, and YouTube in conjunction with its Times Square advertisement. On December 28 and 29, 2011, visitors to Times Square ... read this story...

Social Media Marketing Usage Increased in Large Law Firms

Vizibility Inc. and LexisNexis announced the results of a survey conducted to shed light on the use of social media in legal services marketing. The research suggests a high degree of reliance on broadly defined social media marketing programs, with 81% of survey participants reporting they already use social media marketing tools and another 10.1% saying they plan to deploy social media marketing elements within six months. To illustrate the findings, the results have been released as an infographic (see below). Some important points are: *  L arge firms better get smart about social media if they expect social media marketing to produce new work. *   A search on LinkedIn, however, reveals only 393,338 U.S. profiles with the keywords “attorney,” “counsel” or “lawyer” in the current job title. *  T he new research also reveals basic search engine optimization best practices for social media are not being followed. * M arketers need to ensure that professional profiles conta

Social Media Predictions For 2012

Geo-location has been an important marketing tool for a few years, but in 2012 it will become more personal and more transactional, especially in   social - media marketing . This is a game-changer for retailers because it enables them to put potential   ... read full story>>

Digital Vidya Announces Social Media Marketing Workshops across India

Digital Vidya is India's premier digital marketing training company and the first to launch Social Media Marketing workshop series in India. With the mission of contributing to the growth of digital marketing industry, Digital Vidya helps build and...  read more To know more about Digital Vidya go here email: chandrasekar1@thandora.com